PostHeaderIcon Special Events Management

Faculty of Business & Media

MODULE: Special Events Management

Program delivered by distance learning higher education up to a maximum of 24 credits. This module may be combined or completed with other online university courses from this faculty.

DESCRIPTION:

From a royal wedding to the Summer Olympics, from a state fair to a sales conference, every special event requires attention to the same key areas: planning, scheduling, organization, marketing, and legal issues. Event management is like performing a high-wire act without a safety net. Once the event starts, there are no second chances. It is all done in one take, and there are no dress rehearsals. You cannot predict how your guests and suppliers will interact and react when you bring them together, but you can organize, plan and be prepared for the unexpected. This program helps event managers, planners and their clients produce outstanding events that meet and exceed both client and guest expectations.

 

Courses list (each subject accounts for 3 credits):

1 BIU Earned Credit = 1 USA Semester Credit (15 hours of learning) = 2 ECTS Credit (30 hours of study).

Convention Management

Food Production & Services

Customer Relations Management

Public Speaking

Bar & Beverage Management

Special Events Operations

Special Events Planning

Special Events Management

Academic Supervisor: Shelley-Ann Meihuizen

More information about this supervisor and online university course instructors at BIU Human Network.

 

This module is applicable to Specialist, Expert, Bachelor's, Master's and Ph.D. (Doctor) Programs. This distance learning degree program is designed at the postgraduate level – Master’s or Doctoral. This module may be easily adapted to complete the Specialist, Expert or Bachelor’s adult degree program requirements. A further option is the enrollment into the online university courses listed in this module.

* University Course (3 credits): Select 1 subject from this module.

* Specialist Diploma (15 credits): First 5 subjects or select 5 subjects from this module.

* Expert Diploma (21 credits): First 7 subjects or select 7 subjects from this module.

* Bachelor's Degree (130 credits): The Admission certificate issued after submission of the application for admission will show the amount of credit transferred and validated from previous education and experience, and the amount of credits required to complete this undergraduate program's major. Additional courses from other modules of this faculty will be assigned in case that the credits displayed on this module are not enough to complete the bachelor's required credits.

* Master's Degree (35 credits): Select from 3 to 9 subjects from this module depending on the amount of credits transferred from previous education and experience. Add 13 credits corresponding to a final project to the selected subjects.

* Ph.D. (Doctor) (45 credits): Select from 3 to 9 subjects from this module depending on the amount of credits transferred from previous education and experience. Add 18 credits corresponding to a final thesis to the selected subjects.

BIU issues an admission certificate after receiving your complete application for admission. This document will show the amount of credits transferred and validated from previous education and experience, and the amount of credits required to complete the degree program's major. BIU can not perform this evaluation without the complete application for admission.

 

Courses Description (each subject accounts for 3 credits):

 

Convention Management

This course shows how to increase convention and meeting business through improved marketing and better service. It explains how to address meeting planners' needs and concerns confidently, creatively, and effectively. It also offers ideas for servicing groups during their stay.

Instructor: Shelley-Ann Meihuizen

 

Food Production & Services

This course examines food preparation methods and service techniques in quantity and quality food production. It shows how to read and evaluate menus, recipe conversion and costing. It considers different production schemes, food safety, food flow and waste, and the relationship between back-of-the-house and front-of-the-house activities.

Instructor: Marie Langloys

 

Customer Relations Management

Companies are often derailed by poor customer support and management. This course explains the relationship between suppliers, technology, and customers, which together provide the infrastructure for customer support in any business environment. Managing successful relationships with customers has become a critical organizational competency for acquiring and retaining customers.

Instructor: William Martin Olsen

 

Public Speaking

This course teaches public speaking abilities and speech strategies. It provides an understanding of rhetorical theory and its application in a variety of speech situations. It addresses speech preparation and delivery, audience analysis, listening skills, critiquing and speaker anxiety.

Instructor: Shelley-Ann Meihuizen

 

Bar & Beverage Management

This course examines both the aesthetics and legalities of alcoholic beverages. It covers control systems, responsible alcohol service, and essential information on a wide range of beverage products. It also shows the principles of wine, beer and spirits production with a primary focus on manufacturing, quality criteria, and styles. Alcohol raises issues of safety, responsibility, and potential law suits.

Instructor: Marie Langloys

 

Special Events Operations

This course combines all of the areas concerned with the operational analysis of a special event: executive management, marketing, personnel, cost controls, etc. It examines the event organization as a total system, with emphasis on strategic planning, operational design, and problem forecasting and solution.

Instructor: Marie Langloys

 

Special Events Planning

This course considers special events site selection, logistics, personnel, housing, food, and legalities. It includes planning for social events such as themed parties, weddings, or balls; planning for fundraiser events; planning recognition events; planning entertainment events; sport event planning; and provides an overview of the conventions, expositions and meetings industry.

Instructor: Shelley-Ann Meihuizen

 

Special Events Management

From a royal wedding to the Summer Olympics, from a state fair to a sales conference, every special event requires attention to the same key areas: planning, scheduling, organization, marketing, and legal issues. This course will focus on the key issues necessary to produce outstanding events that meet and exceed both client and guest expectations.

Instructor: Shelley-Ann Meihuizen

 

_________________________________________________________

 

Professionally recognized and validated degrees.

Accredited (Non USA CHEA). International legalization available.

Non formal and independent education.

 
Social Networks